Nice Touch V2 — Available June 2026
The AI edit assistant rebuilt from the ground up for professional post-production teams.
Promo
One-minute trailer — safe to embed or share.
A one-minute look at Nice Touch: the AI edit assistant that connects to your existing Premiere Pro or DaVinci Resolve project, analyses your footage, asks targeted questions, and generates a first cut on your timeline — ready for you to refine.
Demo
Hands-on walkthrough of Nice Touch V2 inside Adobe Premiere Pro.
A hands-on demo of Nice Touch V2 working inside Adobe Premiere Pro.
Hero shot
Featured marketing image. Additional product screenshots are further down the page.
Press Release
Full release text, free to reproduce.
Nice Touch launches V2 of its AI edit assistant after 300 conversations with editors, producers and post supervisors
London, [TODO: exact launch date] June 2026 — Nice Touch, the AI edit assistant built for professional video post-production teams, today launched V2 of its software. The release follows a six-month research and rebuild process informed by direct conversations with over 300 editors, producers, production supervisors and studio owners across the industry.
The feedback was consistent: existing AI tools feel like a workflow detour rather than part of the edit. Editors are forced to leave their NLE, run a process, and import the result back, breaking the creative flow they rely on. V2 has been rebuilt from the ground up to fix that, with a more agentic approach to rough cut planning and a UX designed to sit inside Adobe Premiere Pro and DaVinci Resolve rather than alongside them.
The release also introduces multicam support, video coverage constraints that prevent the AI from generating cuts where there is no picture, and a more conversational interface that lets editors collaborate with the AI in plain language while keeping every creative decision in human hands.
“We didn't want to build another AI tool that editors had to fight with. What kept coming up in those 300 conversations was that the AI needed to feel like it was working alongside the editor, not around them. V2 is the result of that. It's an assistant that thinks the way an editor thinks, inside the tools they already know.”
Nice Touch V2 is available now at nicetouch.app.
Pull quotes
Sized for clean screenshots. Use either as-is.
“We didn't want to build another AI tool that editors had to fight with. What kept coming up in those 300 conversations was that the AI needed to feel like it was working alongside the editor, not around them. V2 is the result of that. It's an assistant that thinks the way an editor thinks, inside the tools they already know.”
Factsheet
Quick reference on Nice Touch — copy any row, or download the PDF.
- What it is
- An AI edit assistant for professional video post-production teams. It works inside DaVinci Resolve and Adobe Premiere Pro to help editors generate rough cuts, find moments in transcripts, manage project context, and accelerate repetitive workflow tasks.
- What's new in V2
- Rebuilt from the ground up after 300 conversations with editors, producers, post supervisors and studio owners. More agentic approach to rough cut planning. UX designed to work inside the NLE rather than alongside it. Multicam support in both DaVinci Resolve and Adobe Premiere Pro. Video coverage constraints that prevent audio-only cuts. Improved conversational interface.
- Supported NLEs
- DaVinci Resolve, Adobe Premiere Pro
- Who it's for
- Professional video post-production teams including in-house brand and broadcast teams, freelance editors, SME video agencies, podcast and multicam workflows, and education and corporate post operations.
- Availability
- Available now at nicetouch.app
- Pricing
- Free trial. Paid plans from $25/mo. Full pricing breakdown at nicetouch.app/pricing.
- Founded
- 2025
- Headquarters
- United Kingdom
- Founders
- Matthew Cooksey (CEO), Paul Simon (CPO), Simon Utting (CTO)
- Funding
- Pre-seed: £200k committed by Rich and Jonny Townsend (Circus Street co-founders, £76m exit to QA). Seed round of £1m at £3m pre-money currently raising.
- Notable trial accounts
- Bustle, 7Equis, Critical Role, Veritasium, Kingdom Creative
- First paid customer
- University of Georgia (collegiate sports media production, 5 licences)
Product images
Click any image to view full size. Print-resolution PNGs are included in the press kit ZIP.
Nice Touch V2 — "Footage to first cut." Brand hero image.
The Nice Touch pill — the compact AI assistant sidebar docked inside the NLE.
Analyse & Import Footage — connecting Nice Touch to a Premiere Pro project and ingesting clips.
Project Overview — full footage analysis, speaker detection and project context inside Adobe Premiere Pro.
Conversational interface — Nice Touch asks clarifying questions before generating an edit.
Generating a rough cut — Nice Touch builds the sequence on the Premiere Pro timeline in real time.
The Nice Touch pill — transparent-background UI screenshot.
Analyse & Import Footage — transparent-background UI screenshot.
Project Overview — transparent-background UI screenshot.
Conversational interface — transparent-background UI screenshot.
Generating a rough cut — transparent-background UI screenshot.
About Nice Touch
Approved boilerplate — copy directly into articles.
Nice Touch is an AI-powered workflow and edit assistant built for professional video post-production teams. It works inside Adobe Premiere Pro and DaVinci Resolve to help teams move from raw footage to a rough cut faster, without leaving the tools they already use. Founded in 2025 and based in the UK, Nice Touch is pre-seed funded and currently working with customers across broadcast, education, podcast and creator post-production.
Founders
Joined Circus Street as its 6th employee and spent 10+ years helping build it to 200 people and a £76m exit to QA. Ran enterprise video for Nike, Coca-Cola, Nestlé and Pfizer.
First hire at Circus Street. Built the visual language and production systems behind enterprise content at scale — the same instinct now owns product quality and first-five-minutes trust at Nice Touch.
Two prior exits: RapidSwitch (acquired by iomart) and Amito (acquired by Pulsant). Designs for scale and acquisition, not just feature velocity.
Investors & Advisors
Co-founder of Circus Street (£76m exit to QA). Hired Cooksey and Paul. Provides strategic guidance and investor access.
Co-founder of Circus Street (£76m exit to QA). Hired Cooksey and Paul. Pre-seed investor in Nice Touch.
Nice Touch in the press
Selected coverage from across the industry.
Press contact
For interviews, briefings or anything else, get in touch directly.